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Coaching for Excellence

Unleash the real power of your team by becoming a Coaching Manager

Everything gets easier when you learn to coach your employees! Coaching improves relationships and provides a foundation for equity, belonging and inclusion. It improves performance and supports shared goals, ownership and accountability, and it ignites engagement!

And in this "semi-remote-hybrid-work-from-home" age, engagement is critical for our success!


The Research Is In!

Today's workforce wants frequent, quality, actionable feedback. They want to be seen, heard and appreciated! And, they want to contribute to meaningful goals, with people they care about. Coaching is the method!

The Fundamentals of Coaching

Coaching makes an impact! Learn what it means to be a Coaching Manager, and consider the benefits for everyone involved. Understand who you will coach and toward what ends. Be introduced to the GROW Coaching Model. 

Core Competencies: Listening & Asking Powerful Questions

Listening with curiosity and presence is one of the most powerful leadership skills you can possess. Here, you'll practice being fully present so that you can guide your team members based on their unique needs. 

Coaching with G.R.O.W.

In this class we go deeper into the GROW Coaching Model and watch demonstrations of the model in action. You'll prepare for a coaching session and practice together! You'll also learn to evaluate your effectiveness as a coach by asking for feedback. 

Understanding & Managing Performance Issues

Coaching is a powerful tool, but a performance improvement plan may be necessary in some cases. In this module we explore when and how to move away from coaching and into a more formal performance improvement process–while striving to maintain trust. We also cover documentation and keeping it legal!

Engaging Your Team

In this module, we introduce an annual planning and coaching cycle and team coaching approach to support peer-accountability and engage everyone in shared goals. 

Positivity, Practice, and the Way Forward

In this final class, we lean into creating a positive workplace through coaching and recognition. We practice coaching and lay out your roadmap for creating a coaching culture in your workplace. 

BONUS Module: Coaching & Performance Improvement Plans

You'll hear from Theresa Phillips, an expert on documentation requirements and performance improvement plans (PIPs) about how to make sure you are covered when coaching around performance.

BONUS Module: Supporting DEI Efforts with Coaching

I'm joined by DEI expert, Desiree Saddler to discuss how coaching can help us embrace diversity, create equity, and strengthen inclusion. We explore how to coach with a DEI mindset, build higher degrees of self-awareness, vulnerability and authenticity. 

"Committing to and supporting Quarterly Coaching Conversations turned out to be a real boost for our culture. Walnut Creek has always been a great place to work, but the improvement is noticeable. People are happier, productivity is higher, and engagement is on the rise."

Fran Robustelli
Assistant City Manager, The City of Walnut Creek

"Coaching for Excellence is a way forward for any organization. I encourage leaders to invest in this course, especially when their teams are struggling to address persistent personnel challenges inherent to all organizations. Successful teams have outstanding coaches and Claire Laughlin's group of highly engaging experts will supply the tools if you supply the talent. Give your managers this opportunity to grow."

Jim Mitrisin
Clerk of the Board, Yuba Water Agency

"Claire provided an inspiring foundation for coaching as part of our organization's effort to develop a positive work culture. I think this is going to make a big difference."

Coaching for Excellence Participant

You might be wondering…

In today's "semi-remote-hybrid-WFH" workplace, it can be hard to make time for "teaming." Yes! Coaching can make a huge difference! Coaching is a unique kind of conversation, and we will specifically address ways to promote cohesion on your team. 

One reason coaching is such a powerful practice, is that it is PERSONAL. When you are a skilled coach, you are able to understand the individual needs of your team members (equity), engage each person in the pursuit of shared goals based on their unique gifts (diversity), adjust your approach to leadership to help each person succeed (equity), and cultivate the appreciation and connection that fosters belonging and inclusion. 

Coaching is a leadership practice that aligns wonderfully with the goals of DEIB. 

YES! Coaching is an excellent way to ensure that we are not just understanding all of our employees, but truly valuing what each person brings to the table.

As a coach, you need to know and understand your team members- and that includes understanding how they think and how they can each contribute. Then we can meet each person where they are!

Yes!  This course is LIVE online, and is known for being highly engaging and interactive. You'll get the know hte instructor and your classmates as you engage in small group discussion and practice sessions.

We also give you access to the recordings from class for an entire year, so you have the advantage of being able to watch the instructional videos time and again!

Finally, we include practice-based worksheets that help you share your learning with your team for added impact! 

You are also welcome to reach out to Claire and her team for individualized practice beyond the class sessions. 

It's no problem! Of course we want to see you in every class, but all classes are recorded and you'll have access to ALL of the recordings, the BONUS sessions, and the self-directed worksheets in your portal for an entire year!

Naturally, when you purchase an online course, you want folks to USE it. The best way to encourage use is to set up practice sessions so that participants know they'll be required to perform. 

We have also included worksheets in every module so that you can ask folks to complete the worksheets and then review with their managers. 

Absolutely! Coaching is a leadership skill that will strengthen relationships, engagement, and performance, regardless of whether or not you retain your existing systems and processes. 

YES! We want you to be 100% successful. Give us a call to talk about group discounts. There are many ways that we can help you implement a coaching approach in your organization. 

Yes, we also offer scheduled in-person Practice Sessions that help foster skill adoption organization-wide. Give us a call to discuss!

Getting Started

Per Person pricing is below. If you have more than 10 people to enroll, make an appointment with us to talk about ways that we can support you. Contact: [email protected]

Single Person


6 Live, virtual sessions plus 2 BONUS recorded modules!

Exercises, handouts and class materials to lock in your learning!

All sessions are recorded and housed in an online library available on-demand.

Free access to Do The Right Things: Powerful Prioritization and Living Your Values bonus mini courses.


Large Group Pricing and Organization Support


PER USER (If 10 or more registered)

Registering more than 10 people? 

Interested in setting up an invoice or purchase order?

Want to schedule in-person practice sessions to support skill adoption?  

Let's Talk

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